The Marketeer Association aims to promote and support the
marketing services industry outside of London in two ways:
- By helping marketing services companies raise their game by facilitating
networking, industry talks and projects designed to boost their profile.
- By devising and running a campaign than aims to encourage client
companies outside the M25 to at least consider using local suppliers.
Research suggests that the marketing services industry is over-centralised
in the South East of England. Of the £2billion managed in marketing departments
along the M62 corridor for example, around 50% migrates to London.
We believe this is bad for the UK economy, bad for the environment and bad
for the clients themselves. When reviewing we want them to at least consider
using local suppliers - many of which constitute real hidden gems, and are well
placed to provide some of the best creative thinking that can be found anywhere.